Smart business decisions come from simplifying problems. Bars can help!

Solving complex business problems “ain’t always rocket surgery,” to cite a colloquialism I just discovered. It often boils down to a little bar and a big bar. As an outsider, I have the luxury of both working with data scientists and in gentle opposition. The first part is easy. Data scientists work with my clients’ …

Make your charts more like maps

Pecha Kucha is Japanese for “chit-chat.” I’ve talked about the presentation style on my personal blog. In a Pecha Kucha, the speaker is restricted to just 20 slides, and only 20 seconds per slide. It’s a 6 minute, 40 second burst of information. As for the one embedded below, here’s some context: Think of the …

How to lie with data visualizations, Part 1

The last time our world experienced a virus of Covid-19 lethality, our public discourse was not that different than today’s. Of course I’m talking about the 1918 Spanish Flu. Even its name is a lie. It was called that in U.S. newspapers not because Spain was the origin of the virus but because Spain was …

Visualizing bounce rates using brownie charts

Today on Jason Fall’s Social Media Explorer, I discuss my new favorite data visualization technique — one that I’m starting to move into production with web analytics reports I create for clients. Its official name is the Tree Map, but as I mention in that post, I prefer to call it The Brownie Chart. That …

Overcoming the treachery of analytics

What do these three quotes have in common? “Worship no false idols” — The First Commandment in the Old Testament “If you meet the Buddha on the road, kill him” — Zen adage “Become a ruthless killing machine when it comes to metrics/data” — Avinash Kaushik in a recent blog post. If you guessed that …