Digital picture frame can help pet owners share their love

This afternoon I had the privilege of speaking to the American Animal Hospital Association about, among other things, mobile marketing. I look forward to resuming the conversations tomorrow. Tomorrow I will also be posting an entry with many of the links and updates I’d promised. But for now, I wanted to present for your critique …

Are widgets today’s ad specialties?

In a prior life I worked in direct response. My clients were mostly healthcare organizations — hospitals, physician groups and health plans. They used magnets. Lots of them. Not in their MRI devices, mind you. I worked with healthcare marketing departments. No, these were refrigerator magnets. Magnets such as these: Not very sexy, huh? Believe …