Tonight only, at a theater near you: the podcast innovators of Rifftrax

Anyone who has followed this blog long enough knows that I am fascinated by how entrepreneurs have attempted to make money with podcasts. For a moment, forget about news publishers, or those focused on b-to-b lead generation or working on a non-profit model like NPR. I’m talking about pay for product — and your product …

Magazines learn Web 2.0 tricks

Five months after the American Society of Magazine Editors presented a National Magazine Award for general excellence to National Geographic and The New Yorker, it is what these publications are doing off the printed page that impresses me. Three Ways Print Magazines Are Making Daring Online Plays While retaining impressively high editorial standards, The New …

Podcasts and the public radio revenue model

On Monday Ira Glass posted the message below on the web home of his outstanding This American Life radio program. He faces a common multi-channel marketing challenge. In his case, it’s this: How do you keep a version of your radio show available on the web for free, but also not tick off the public …