Add your own Twitter tactics and resources to this valuable list

Marketing Sherpa ran an interesting piece on Friday on all things Twitter (thanks for the head’s up, Kevin). Its headline, Get Famous Using Twitter to Market Your Company & Yourself, is a tad grandiose, but the content is some of the densest I’ve read in terms of valuable ideas per word. Especially for marketers new …

Explosion causes a potty-mouthed Twitter skeptic to see the light

I had vowed to readers I would never again write about Twitter. It is, after all, a frivolous little diversion. True, in the same breath, I had also acknowledged (in one of my last posts on the topic) that this trivial toy has the potential to save lives. It can spread news when all other …

What I learned from my Twitter experiment

Two weeks ago, at the end of my latest post exclusively about Twitter, I announced that I would let you know the outcome of a little two-week test. In it, I temporarily opened my “Tweets” to the world, so to speak. My posts became part of the Public Timeline of Twitter posts. In that time …

Twitter’s sudden celebrity will soon become a fight for relevance

Twitter is a way to broadcast via your cell phone or computer. What do you broadcast? Whatever is immediate and local. You disclose your thoughts, observations and whereabouts — and anything else you can fit within a 140-character limit text message. Here’s an unofficial Twitter wiki. Its Press and Media section has links to some …