Cellulite couch shows the power of wit in branding
September 13, 2008 –Nivea was in South Beach for Miami Fashion Week and wanted to make an impression. They succeeded, with the help of New York agency TBWA\Chiat\Day [sic].
To promote the Good-Bye Cellulite product line, Nivea fashioned these sofas.
Brilliant.
Tags: couch, nivea, wit
Posted in Out of Home Advertising |
