Comments on: Summize helps marketers peer into the attitudes of a million+ Twitter fans http://www.digitalsolid.com/2008/07/09/summize-helps-marketers-peer-into-the-attitudes-of-a-million-twitter-fans/ Marketing Technology Musings and Tips by Jeff Larche Sat, 17 Sep 2011 02:41:46 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Jeff Larche http://www.digitalsolid.com/2008/07/09/summize-helps-marketers-peer-into-the-attitudes-of-a-million-twitter-fans/comment-page-1/#comment-4493 Jeff Larche Thu, 10 Jul 2008 00:45:26 +0000 http://www.digitalsolid.com/?p=382#comment-4493 Matt, I'll bet they set up a scoring system that places greater weight to a negative comment than one that is positive or neutral. Similar to the <a href="http://en.wikipedia.org/wiki/Net_promoter_score" target="new" rel="nofollow">Net Promoter Score</a>. Matt, I’ll bet they set up a scoring system that places greater weight to a negative comment than one that is positive or neutral. Similar to the Net Promoter Score.

]]> By: Matt http://www.digitalsolid.com/2008/07/09/summize-helps-marketers-peer-into-the-attitudes-of-a-million-twitter-fans/comment-page-1/#comment-4492 Matt Wed, 09 Jul 2008 17:54:11 +0000 http://www.digitalsolid.com/?p=382#comment-4492 I don't understand how it determines that the prevailing attitude of twitter buying summize is bad? I count seven 'wretched' boxes to 18 'great' and six 'bad' to 11 'swell' boxes. I assume 'so-so' is neutral? It sure seems like the good tweets are outweighing the bad according to the weird box chart yet it says the prevailing attitude is bad? I don’t understand how it determines that the prevailing attitude of twitter buying summize is bad? I count seven ‘wretched’ boxes to 18 ‘great’ and six ‘bad’ to 11 ‘swell’ boxes. I assume ‘so-so’ is neutral?

It sure seems like the good tweets are outweighing the bad according to the weird box chart yet it says the prevailing attitude is bad?

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