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	<title>Comments on: The power of nuance and why words really do matter on the web</title>
	<atom:link href="http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/</link>
	<description>Marketing Technology Musings and Tips by Jeff Larche</description>
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		<title>By: jen_chan, writer MemberSpeed.com</title>
		<link>http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/comment-page-1/#comment-2879</link>
		<dc:creator>jen_chan, writer MemberSpeed.com</dc:creator>
		<pubDate>Fri, 23 Nov 2007 13:59:35 +0000</pubDate>
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		<description>That was a really great way of putting things into perspective. Thom Pharmakis really summed it up well. I actually checked out his Web site and loved how the whole graphic encompassed the whole page. That&#039;s definitely one effective way of making a point.</description>
		<content:encoded><![CDATA[<p>That was a really great way of putting things into perspective. Thom Pharmakis really summed it up well. I actually checked out his Web site and loved how the whole graphic encompassed the whole page. That&#8217;s definitely one effective way of making a point.</p>
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		<title>By: Matt</title>
		<link>http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/comment-page-1/#comment-2875</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Thu, 22 Nov 2007 04:35:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/#comment-2875</guid>
		<description>How ironic that his advice is only available as a graphic, that is, of course, until you hijacked it and typed it out on your blog...</description>
		<content:encoded><![CDATA[<p>How ironic that his advice is only available as a graphic, that is, of course, until you hijacked it and typed it out on your blog&#8230;</p>
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		<title>By: David B. Bohl at SlowDownFAST.com</title>
		<link>http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/comment-page-1/#comment-2870</link>
		<dc:creator>David B. Bohl at SlowDownFAST.com</dc:creator>
		<pubDate>Tue, 20 Nov 2007 15:27:46 +0000</pubDate>
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		<description>Jeff,

Thank you for your insights.

I often wonder, mainly because I hear this from my clients, if having these services all in one place isn&#039;t the way of the future.  As we become more and more inundated by the proliferation of information, and the number of choices we have moves beyond infinite, folks are looking for a more direct answer to their challenges.

David</description>
		<content:encoded><![CDATA[<p>Jeff,</p>
<p>Thank you for your insights.</p>
<p>I often wonder, mainly because I hear this from my clients, if having these services all in one place isn&#8217;t the way of the future.  As we become more and more inundated by the proliferation of information, and the number of choices we have moves beyond infinite, folks are looking for a more direct answer to their challenges.</p>
<p>David</p>
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		<title>By: Jeff Larche</title>
		<link>http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/comment-page-1/#comment-2869</link>
		<dc:creator>Jeff Larche</dc:creator>
		<pubDate>Tue, 20 Nov 2007 13:21:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/#comment-2869</guid>
		<description>Yeah, David. It&#039;s particularly challenging for an entrepreneur such as yourself to find someone who is the complete package. Even I -- someone who seeks to hire these types -- find it tough going. Hiring someone with strength in all three skills is like catching lightning in a bottle.

A more viable solution for me is putting together a team of specialists who work well together. I have, but the price tag of hiring such a &quot;dream team&quot; is such that independent consultants like yourself would find them cost-prohibitive. It&#039;s similar to hiring out the work of other professionals, such as accountants or attorneys. Smaller businesses can rarely justify going with one of the powerhouse firms.

I occasionally learn about freelancers with some combination of the three skills you mention. Contact me if you&#039;d like the information about a few promising candidates.</description>
		<content:encoded><![CDATA[<p>Yeah, David. It&#8217;s particularly challenging for an entrepreneur such as yourself to find someone who is the complete package. Even I &#8212; someone who seeks to hire these types &#8212; find it tough going. Hiring someone with strength in all three skills is like catching lightning in a bottle.</p>
<p>A more viable solution for me is putting together a team of specialists who work well together. I have, but the price tag of hiring such a &#8220;dream team&#8221; is such that independent consultants like yourself would find them cost-prohibitive. It&#8217;s similar to hiring out the work of other professionals, such as accountants or attorneys. Smaller businesses can rarely justify going with one of the powerhouse firms.</p>
<p>I occasionally learn about freelancers with some combination of the three skills you mention. Contact me if you&#8217;d like the information about a few promising candidates.</p>
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		<title>By: David B. Bohl</title>
		<link>http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/comment-page-1/#comment-2866</link>
		<dc:creator>David B. Bohl</dc:creator>
		<pubDate>Tue, 20 Nov 2007 04:17:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalsolid.com/2007/11/19/the-power-of-nuance-and-why-words-really-do-matter-on-the-web/#comment-2866</guid>
		<description>Jeff,

Great post.  You&#039;ve hit upon my frustration as a business person who uses the Web to market his products and services.

I&#039;m no expert in SEO, copy, or Web design, so I hire these functions out.  Finding someone who is great at all 3 - and can keep up with the constantly-changing landscape of the Web - has been an ongoing adventure for me.

What&#039;s the answer?  I don&#039;t think I&#039;ve found it yet.

David</description>
		<content:encoded><![CDATA[<p>Jeff,</p>
<p>Great post.  You&#8217;ve hit upon my frustration as a business person who uses the Web to market his products and services.</p>
<p>I&#8217;m no expert in SEO, copy, or Web design, so I hire these functions out.  Finding someone who is great at all 3 &#8211; and can keep up with the constantly-changing landscape of the Web &#8211; has been an ongoing adventure for me.</p>
<p>What&#8217;s the answer?  I don&#8217;t think I&#8217;ve found it yet.</p>
<p>David</p>
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